Tag: advertising

If you create content there are two sources of income. The audience can pay you, or an advertiser can pay ...

In a community everyone talks to everyone else. A publisher’s job is to serve the community, not just by organizing ...

My guess is Google stock could be selling for under $100/share by the end of October. I would love to ...

We have 5 ½ months and, if we win this time, anything is possible. If we fail, nothing may be ...

After spending my entire working life watching my beloved journalism industry collapse, the business is ready to grow again.

Next time you see an ad, any ad, look closely. It’s telling you which way the wind is blowing.

Our political problems, in the end, are a business model problem.

Google has to start spending money on content.Here is how they can do it

If journalism is dead it is because it has lost its function, its true reason for being, no matter what ...

The next step in journalism’s evolution lies with merchants. When one sees the value of credibility, and combines that with ...